To start a competitive socialising venue, operators need four things: a clear target audience, a balanced mix of easy-to-play competitive games, a connected scoring system with leaderboards, and a plan to start small and expand. Costs depend on space, game mix, theming and systems, so there is no single price. This guide explains what to include and how to prepare.
Key takeaways
- Competitive socialising combines games, light competition and social interaction in one shared experience.
- Connected leaderboards are what turn separate games into one venue experience.
- Modular equipment lets operators open small and add games based on real guest behaviour.
- A good quote starts with seven details about your venue (see the checklist below).
What is a competitive socialising venue?
A competitive socialising venue is a leisure space where groups play games against each other, usually with scoring, rankings and food or drink as part of the visit. Industry bodies such as the Gamechangers Organisation now represent this sector, and it has its own dedicated show floor at UK trade events.
Carnival-style games suit this format because the rules are understood in seconds and a clear score is easy to compare.
What does a competitive socialising venue need?
1. A defined audience and location
A bar, a shopping centre and a family entertainment centre (FEC) attract different groups, session lengths and spending patterns. Decide who you are building for before choosing equipment.
2. A balanced game mix
Combine quick, easy games for first-timers with more skill-based challenges for returning guests, and include games that work for pairs as well as for larger groups.
3. A connected competition layer
Lionet's Social Competition Carnival Games are built around connected gameplay. Competitive leaderboards give guests a reason to replay, and action replays create shareable moments. Automated technology helps keep day-to-day staffing light.
4. A payment and return model
Pay-per-play, bundles and memberships change how often guests return. Choose the one that fits your venue type.
5. A phased expansion plan
Modular game units let you open with a small selection, learn from guest behaviour, then add more.
What affects the cost of a competitive socialising venue?
| Factor | Why it matters |
|---|---|
| Floor area and layout | Determines how many units fit and how guests flow between them. |
| Number and type of games | A wider mix increases investment but also session length and appeal. |
| Game mechanics and theming | Bespoke mechanics and visual themes help a venue stand apart. |
| Connected systems | Scoring, leaderboards, replay display and payment integration. |
| Target market requirements | Local safety, electrical and certification requirements. |
| Shipping and installation | Depends on destination and project scale. |
Because these factors vary, a reliable budget can only be given after the basics of your venue are known.
How should operators start?
A sensible path is a small pilot. Open with a few connected games, observe which ones guests choose, how long groups stay and how often they return, then expand. This reduces first-stage risk and lets real data guide the next purchase.
What to prepare before requesting a quote
Sending these details helps Lionet suggest a suitable game mix and a rough budget framework faster:
- Venue type (bar, mall, FEC, hotel, other)
- Approximate available floor area
- Country or region of installation
- Main audience (families, adults, corporate groups, mixed)
- Preferred number of games or starting budget range
- Whether theming or custom mechanics are needed
- Target opening date
Frequently asked questions
How much space do I need for competitive socialising games?
It depends on the number of units and guest flow. Modular equipment allows operators to begin with a compact setup and expand later.
Do I need leaderboards?
Leaderboards are what make groups compare scores and replay. Without them, games work more like individual arcade machines.
Can carnival games be customised for my venue?
Yes, Lionet can discuss bespoke game mechanics tailored to a venue's audience and concept.
Do these games need a lot of staff?
Automated technology is designed to reduce manual work, though exact staffing depends on your venue and service model.
Can distributors offer these games to their own customers?
Yes. Distributors can contact Lionet to discuss regional cooperation and product support.
Plan your venue with Lionet
Tell us your venue type, floor area and target market, and the Lionet team will suggest a game mix and a budget framework for your space.
Or email kevin@lionetgame.com
